Ideally You Will Drive user onboarding initiatives aimed at enhancing user experience
increasing user activation
and improving overall conversion rates. Work with a team of talented product-minded engineers to achieve a common growth goal. Collaborate closely with cross-functional teams including design
engineering
marketing
customer support and compliance to ensure seamless user journeys Conduct market and competitor research to ensure Plum has a market leading product. Utilise analytics tools such as Mixpanel or similar platforms
to analyse user behaviour
identify pain points
and optimise conversion funnels. Define key performance indicators (KPIs) and track metrics to measure effectiveness. Champion a user-centric approach throughout the product development lifecycle
ensuring that user needs and preferences are at the forefront of decision-making. Be a growth leader and help Plum expand into EU markets. Ideally You Have demonstrated success in managing mobile app products within a B2C environment
with a focus on developing and implementing successful user onboarding and activation strategies that drive engagement
retention
and monetisation. Are strongly proficient in optimising user funnels and conversion rates within mobile apps
leveraging data-driven insights
experimentation techniques and connecting the dot that enable you to make step changes in the product. Are able to manage a team of engineers
speak their language and are able to constructively challenge them to drive impact. Are able to transmit your enthusiasm to your team and make sure you are all working effectively towards your outcome Have experience in working with products that cater to users in multiple countries
understanding the nuances of localisation
cultural differences
and regulatory requirements. Have familiarity with relevant technologies and tools used in the mobile app ecosystem
including but not limited to app analytics platforms
and customer relationship management (CRM) systems. Have experience collaborating with cross-functional teams in an agile environment
effectively communicating product requirements
priorities
and timelines. Have knowledge of industry-standard compliance and security practices within the Fintech sector
ensuring that products adhere to regulatory standards and protect user data. Have a proactive mindset with a passion for innovation
continuous improvement
and delivering exceptional user experiences in a competitive market landscape. Have excellent communication skills with the ability to articulate complex concepts
influence stakeholders
and build consensus across diverse teams and geographies. Good to have: Experience in the investments domain.