Ant-Tech
51-200 employees
Information Technology and Services
Software Development
Technology Consulting
About Ant-Tech
Ant-Tech is a technology company specializing in software development and IT consulting services. Founded in 2005, the company focuses on delivering innovative technology solutions to businesses across various industries, including finance, healthcare, and retail. Ant-Tech's mission is to empower organizations through cutting-edge software products and expert consulting, helping clients optimize operations and drive digital transformation. With a team of skilled professionals, Ant-Tech is recognized for its commitment to quality, customer satisfaction, and continuous innovation.
3 days ago
Growth User Acquisition (UA) Manager Mobile Games (Remote)
Full-time
Mid Level
User Acquisition Manager
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Description
- Are you passionate about scaling mobile games and turning data into growth?
- We're looking for a Growth / User Acquisition (UA) Manager to help bring Mood Boost's mobile games to millions of players worldwide.
- You'll own user acquisition strategy, optimize marketing performance, collaborate with creative teams, and drive sustainable, profitable growth.
- If you enjoy testing, analyzing, and scaling campaigns across multiple ad networks, we’d love to hear from you.
- What You'll Do: User Acquisition: Plan, launch, and optimize campaigns across Meta, Google Ads, TikTok, Unity Ads, and AppLovin.
- Manage UA budgets and continuously improve campaign efficiency.
- Optimize key metrics including CPI, ROAS, and LTV.
- Identify and scale high-performing campaigns globally.
- Creative Strategy: Partner with artists and creative teams to develop engaging video and playable ads.
- Run creative experiments and A/B tests.
- Identify winning creatives and scale successful concepts.
- Analytics & Optimization: Monitor and analyze campaign performance using key metrics such as CPI, ROAS, LTV, Retention, and Funnel conversion.
- Analyze cohorts and player behavior.
- Make data-driven decisions to improve marketing performance.
- Growth & Store Optimization: Develop organic and viral growth initiatives.
- Optimize App Store Optimization (ASO) for both the App Store and Google Play.
- Continuously explore new acquisition channels and growth opportunities.
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Requirements
- 2+ years of experience in User Acquisition, Growth Marketing, or Performance Marketing
- Hands-on experience with major advertising platforms: Meta Ads, Google Ads, TikTok Ads, Unity Ads, AppLovin
- Strong analytical mindset with excellent budget optimization skills
- Comfortable making decisions based on performance data
- Fluent English communication
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Benefits
- Fully remote — work from anywhere
- Work on exciting mobile game titles
- High ownership with real impact on product growth
- Data-driven, fast-moving environment
- Opportunity to scale games played by users worldwide