Eight Sleep
50-200 employees
consumer-services
health-care
technology-information-and-media
wellness
home-automation
smart-home-devices
consumer-electronics
consumers
fitness
hardware
health
information-technology
innovation-management
internet-of-things
About Eight Sleep
Eight is the world's first mattress cover that makes any bed smart. Eight intelligently manages your bed temperature, tracks sleep, and wakes you up at the right time every morning. We are a team of entrepreneurs who believe that better sleep leads to a better life. We have experienced first-hand the effects of being sleep-deprived and so we built Eight, out of our own need to change the path we were on. Now we want to share the experience with you. It's time for everyone to realize that a well-rounded life doesn't stop at eating organic and exercising, but rather that it should go with us all the way to bed. We spend a third of our life in bed. It's time to get smart about it.
3 months ago
Social Media Manager
New York City, New York - Office
Full-time
Mid Level
Social Media Manager
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Description
- Join the Sleep Fitness Movement
- At Eight Sleep, we’re on a mission to fuel human potential through optimal sleep. As the world’s first sleep fitness company, we’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-performance team: fast, focused, and motivated by impact. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger.
- Every role at Eight Sleep is a chance to create cutting-edge technology, collaborate with world-class talent, and help shape a future where sleep isn’t passive - it’s a powerful tool for living better. If you’re tired of the ordinary and driven to build at the edge of what’s possible, this is your moment. Join us and lead the movement that’s transforming how the world sleeps and what we’re all capable of when we wake up.
- High Standards. No Apologies.
- We operate with intensity because our mission demands it. At Eight Sleep, we bring the same mindset as the world’s top performers: focused, relentless, and always pushing to be in the top 1% of our craft. Think Kobe Bryant’s mamba mentality, applied to bold ideas, next-gen tech, and flawless execution. This isn’t a 9-to-5. We’re a team that puts in the extra effort, not because it’s required, but because we care about the impact of our work. We’re here to build fast, push limits, and deliver without compromise. If you thrive under pressure and want to do the most meaningful work of your career, you’ll feel right at home. If you’re looking for something easier –this isn’t it.
- The Role
- We’re looking for a Social Media Manager to lead the strategy, vision, and execution of Eight Sleep’s social presence. This isn’t just about posting beautiful content. It’s about building an iconic brand and scaling a passionate global community.
- This role requires someone with experience in social strategy for a loved, culture-defining brand, storytelling skills, and the ability to balance creativity with performance. You’ll work closely with brand marketing, growth, and product teams to turn social channels into a flywheel for awareness, engagement, and loyalty.
- How you’ll contribute
- Define and own the multi-platform social media strategy, tailored to each channel’s strengths and audiences (Instagram, TikTok, X, YouTube, LinkedIn, emerging platforms).
- Build and grow Eight Sleep’s community, transforming followers into advocates and customers into superfans.
- Collaborate with in-house designers, editors, and external creators/partners, setting a high creative bar while moving fast.
- Integrate organic and paid strategies, maximizing reach and efficiency for all social media initiatives.
- Track, analyze, and report on channel performance, constantly iterating for impact.
- Stay ahead of trends and cultural moments by testing new formats, translating brand priorities into social storytelling that balances performance with relevance, ensuring Eight Sleep remains an innovative sleep brand.
- What You Need to Succeed
- 3–5 years of social media strategy experience.
- Proven track record of growing audiences, engagement, and brand relevance across multiple channels.
- Strong creative instincts with the ability to brief, critique, and guide content that is both visually premium and socially native.
- Deep understanding of platform nuances, cultural trends, and the evolving digital landscape.
- Experience leading a team and collaborating across functions.
- Data-driven mindset: skilled at analyzing performance and translating insights into action.
- Excellent communicator and storyteller, able to connect brand, culture, and community.
- High-energy, resourceful, and obsessed with results.
- Why join Eight Sleep?
- Innovation in a culture of excellence: Join us in a workplace where innovation isn’t just encouraged - it’s a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide.
- Immediate responsibility and accelerated career growth: From your first day, you’ll take on substantial responsibilities that impact our core business and product success.
- Collaboration with exceptional talent: Work alongside bright minds passionate about breakthroughs.
- Equitable compensation and continuous equity investment: We extend equity participation to every full-time team member, recognizing and rewarding your contributions.
- Your own Pod - and other great benefits: Every employee receives a Pod of their own, along with other benefits.
- We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
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Benefits
- Equity participation for all full-time team members with periodic refreshments based on performance
- Own Pod for every employee
- Opportunity to work in a culture of innovation and excellence
- Fast-paced environment with substantial responsibilities from day one
- Collaborative work with talented and passionate colleagues
- Recognition and rewards aligned with company growth
- Commitment to equal employment opportunity